
BIRDBOX COACHING DEVELOPMENT
Deliver World-Class Coaching That Develops Your Members, Elevates Athletes, and Strengthens Your Team
We help CrossFit® and functional fitness coaches and gym owners overcome stagnation and poor systems so they can create lasting results for their members.
WHAT’S AT RISK
Without the right systems, coaching can stagnate.
Continued poor coaching standards and athlete stagnation
Higher injury risk for members
Loss of revenue and retention
Burnout, frustration, and possible exit from coaching
THE OUTCOME
Gain the skills, systems, and confidence to lead with excellence — creating consistent results for your athletes and your business.
Imagine your coaching at the next level.
Higher Retention
Members stay because progress is consistent and visible.
Better Performance
Athletes move safer, stronger, and more efficiently.
Unified Coaching
A shared language and philosophy across your team.

HOW IT WORKS
Your path to coaching excellence
1
Sign Up & Connect
Register and share your goals so we can tailor your learning journey.
2
Attend & Learn
Experience science‑backed, practical education with real‑time feedback.
3
Apply & Grow
Implement changes, receive guidance, and continue progressing with structure.

PROGRAMS
Whether you’re developing as a coach, upskilling your team, or mastering gymnastics movements, we have a proven, step‑by‑step program for you.
Choose the Path That Fits Your Coaching Journey
BIRDBOX COACHING
Coaching Development Courses
Level 1 Live Seminar
A two-day course that sharpens your coaching craft through hands-on training, practical drills, and clear coaching frameworks. Ideal for coaches at any stage who want to improve results and impact.
Level 1 Online Learning
Learn the Birdbox methodology anytime, anywhere. This self-paced course delivers the core principles from Level 1, with video lessons and tools you can apply immediately to your coaching and member development.
Level 2 Live Seminar + Online Course
The next step after Level 1—this two-day course sharpens your “coach’s eye,” deepens biomechanics knowledge, and equips you with targeted interventions to address movement issues and elevate athlete performance. (Prerequisite: BB L1)

Gymnastics Coaching Pathway
The Gymnastics Course
Level 1 Live Seminar
A practical, two-day course giving coaches and athletes the tools to teach and progress bodyweight movements safely and effectively. Learn our proven methodology, master progressions, and build lasting skills that transform performance.
Level 1 Online Learning
Learn our proven gymnastics methodology from anywhere in the world. This self-paced course equips coaches and athletes with progressions, drills, and teaching tools to develop bodyweight skills safely, effectively, and with lasting results.
Level 2 Live Seminar
The next step after TGC L1—an advanced, hands‑on weekend to tackle higher‑skill gymnastics with safe spotting and clear programming guidance across floor, rings, bars, and more, aiming for virtuosity and mastery. (Prerequisite: TGC L1)





WE GET IT
From market noise to low industry standards, we know the daily challenges coaches face. We meet you where you are and help you build the clarity and confidence to lead.
Years of real‑world coaching & gym ownership
Recognised credentials inside & outside CrossFit
Proven results in performance, retention, and culture
Academic insight + practical application
We’ve been where you are.
PROOF
Trusted by coaches worldwide
“I stopped chasing tricks and started coaching principles. My athletes move better than ever.”
— Alex P., CF‑L2 Coach
“Our staff finally shares a common language. Member results and retention are up.”
— Jamie R., Affiliate Owner
“BBL1 was a paradigm shift for my coaching. Clear, practical, and immediately usable.”
— Dana K., S&C Coach

NOT READY TO ENROLL?
Start with a free resource.
Download “5 Fixes for Faster Athlete Progress” and get weekly coaching tips in your inbox.
Your athletes deserve the best.
You deserve the confidence to deliver it.
Take your coaching to the next level
You’re here because you want to become a more effective coach — one who can create real change in your athletes and gym members. No matter your starting point, our courses are designed to help you take the next step in your professional journey.
We’ve worked with coaches from every background — from PhDs with extensive technical knowledge who want to develop the psychosocial side of coaching, to those with only a two-day introduction to training but years of practical experience building coach-athlete relationships.
Wherever you’re starting, we’ll help you:
Gain principles you can apply immediately in your coaching
Refine your personal coaching philosophy
Understand the difference between instructing, coaching, and educating
You’ll uncover methods and perspectives that other courses overlook — tools that enhance what you already know, evolve your habits, and strengthen your routines. This is your opportunity to become the coach your athletes deserve.
